TURNKEY Sports Poll

Turnkey Sports & Entertainment owns the Turnkey Sports Poll, the industry’s continuing survey of senior-level executives and owners which probes the hottest issues inside sports. The results of the poll appear weekly in the SportsBusiness Journal.

July 2006
Baseball records, player agents, youth sports, pro tennis

Which MLB record do you think will never be broken (choose one)?

  • Ripken’s 2,632 consecutive games played – 37.45%
  • Cy Young’s 511 career wins – 34.89%
  • DiMaggio’s 56-game hitting streak – 16.17%
  • Ryan’s 5,714 career strikeouts – 4.68%
  • Aaron’s 755 career homers – 1.70%
  • Rose’s 4,256 career hits – 1.28%
  • Other – 1.28%

No response – 2.55%

  • We are looking for you to make a generalization about your perception of player agents – whether or not you work directly with them.   Which animal from the below list most closely matches your general perception of player agents (choose one):
  • Sharks – 63.25%
  • Bulls – 12.82%
  • Other – 8.55%
  • Possum – 7.69%
  • Lions – 4.27%
  • Dolphins – 0.43%

No response – 2.99%

In your opinion, what is the most appropriate compensation structure for a player agent to negotiate a player’s club contract (choose one):

  • Percentage commission, like sales executives – 50.21%
  • Hourly, like attorneys – 24.46%
  • Monthly, like consultants – 17.17%
  • Other – 3.86%

No response – 4.29%

In your opinion, what is the most appropriate compensation structure for a player agent to secure a player’s endorsement of a product (choose one):

  • Percentage commission, like sales executives – 68.70%
  • Monthly, like consultants – 12.61%
  • Hourly, like attorneys – 12.17%
  • Other – 2.17%

No response – 4.35%

Do you think that No. 1 draft picks typically live up to the hype?

  • No – 80.00%
  • Yes – 18.26%

No response – 1.74%

Who is the best No. 1 NFL draft pick in the past 10 years (choose one):

  • Peyton Manning -  84.35%
  • Michael Vick – 5.22%
  • Carson Palmer – 3.48%
  • Eli Manning – 2.17%
  • Orlando Pace – 1.74%
  • Tim Couch – 0.00%
  • Courtney Brown – 0.00%
  • David Carr – 0.00%
  • Alex Smith – 0.00%
  • Mario Williams – 0.00%

No response – 3.04%

What is your perception of the biggest challenge for sponsors in utilizing grassroots youth sports (e.g., little league) to market their brands (choose one)?

  • Too fragmented and decentralized – 57.83%
  • The media exposure is too limited – 24.35%
  • Too difficult to make lasting impressions on youth – 8.70%
  • Other – 4.35%
  • The sponsorships are too restricted – 3.48%

No response – 1.30%

If you were an advisor to a new consumer electronics brand targeted at America’s youth, and the brand had the resources to focus on just one (1) youth sport nationally, which youth sport would you recommend (choose one)?

  • Soccer – 33.48%
  • Baseball – 20.00%
  • Basketball – 16.09%
  • Football – 9.57%
  • Roller skating/skateboard – 8.26%
  • Lacrosse – 3.04%
  • Other – 3.04%
  • Hockey – 2.17%
  • Golf – 1.74%
  • Softball – 0.00%
  • Tennis – 0.00%

No response – 2.61%

Did you watch any television coverage of this year’s Wimbledon tennis tournament?

  • No – 56.96%
  • Yes – 42.17%

No response – 0.87%

Will you be watching any television coverage of this year’s U.S. Open Tennis?

  • Yes – 54.35%
  • No – 44.35%

No response – 1.30%

In your opinion, professional tennis in the United States is (choose one):

  • Losing ground – 52.61%
  • Stuck in neutral – 42.61%
  • Making a comeback – 3.04%

No response – 1.74%

In your opinion, what is the single biggest obstacle to professional tennis becoming more popular in the United States (choose one)?

  • Too few American stars – 48.91%
  • Sport’s structure & schedule is too fragmented – 26.20%
  • Other – 12.23%
  • Inadequate player marketing – 5.68%
  • Inadequate event marketing – 2.62%
  • Too little media coverage – 2.18%

No response – 2.18%

Thinking about your own particular business, what best describes your confidence level regarding the next 12 months for your own business?

  • 7- Extremely Optimistic – 11.84%
  • 6- Very Optimistic – 36.84%
  • 5- Somewhat Optimistic – 44.30%
  • 4- Neither Optimistic Nor Pessimistic – 3.51%
  • 3- Somewhat Pessimistic – 2.63%
  • 2- Very Pessimistic – 0.00%
  • 1- Extremely Pessimistic – 0.44%

No response – 0.44%
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